Corporate Advertising & Sponsorships

The Georgia World Congress Center is proud to present the Advantage Program. This program highlights the unique and traditional sponsorship opportunities, in addition to the Center's extensive digital signage network. The Advantage Program was developed to assist customers, exhibitors and corporate partners with new and creative ways to achieve maximum return on their sponsorship investment. This is accomplished through extensive exposure during events to the GWCC's millions of guests that visit our campus and venue on an annual basis.

These opportunities are offered to help generate additional revenue sources. We believe these opportunities will also provide a significant return on your investment due to the recognition and impressions they will receive in the Center's high-traffic areas.

If you have any questions regarding the GWCC Advantage Program, or digital signage opportunities, please contact:

Mark Geiger
[email protected]
404.223.4208


Digital Signage

Return on your investment

Generate revenue and help exhibitors drive booth traffic through the use of the GWCC digital signage network that includes: Billboards; video walls; monitors; interactive kiosks and video charging stations. Saturate the landscape with rich, colorful and fully animated messaging.

WELCOME MESSAGES • DRIVE BOOTH TRAFFIC PROMOTE DEMONSTRATIONS, GIVEAWAYS, SPEAKER ANNOUNCEMENTS AND HOSPITALITY EVENTS • RECOGNITION

Digital Marketing Opportunities

• Each spot runs for ten seconds • Each spot runs for the entire length of the show • Content is displayed in high definition and can either be video or static imagery

Revenue Generating Opportunities

Buyout Program offers steep discounts • Spot Program offers flexibility with limited risk • Allows exhibitors to run messages in multiple locations

Digital Programs

Bundle inventory into sponsorship packages • Sell inventory by the individual, ten second spot • Purchase all available inventory and repurpose to benefit all show initiatives – Green –No Waste

Value Enhanced Marketing

Digital has a 63% rate of grabbing attention over static banner advertising • Video adds value by increasing retention 2.5 times over static advertising • Creative design changes keep messaging fresh during the show

Vinyl Banners are either...

thrown away in a landfill after every show (and are NOT biodegradable) or folded and reused which leaves creases and wrinkles no matter how it is stored.


East Plaza Digital Billboard

east-plaza-billboard

36'x10'-6" full-motion-digital billboard on the side of the GWCC's Building Aover looking East Plaza and facing the Omni Hotel and CNN Center.

Specifications
Dimensions560 x 144 pixels 96 dpi
File type for static advertising:.jpg, .pdf, .png
File type for video:.wmv

TMB Digital Billboard

48 ft. x 14 ft. full-motion-digital billboard on the side of the GWCC's Building B (Thomas Murphy Ballroom) on International Blvd. This location is adjacent to International Plaza and welcomes attendees at the main transportation drop-off point.

Specifications
Dimensions896 x 272 pixels 96 dpi
File type for static advertising:.jpg, .pdf, .png
File type for video:.wmv

Marietta Street Digital Billboard

Marietta-Deck-Billboard

48 ft. x 14 ft. full-motion-digital billboard on the side of the GWCC’s Marietta Street Parking Deck and adjoined to the College Football Hall of Fame. This location is in the center of many Atlanta attractions.

Specifications
Dimensions896 x 272 pixels 96 dpi
File type for static advertising:.jpg, .pdf, .png
File type for video:.wmv

Internal Video Walls

The GWCC currently has five video wall locations inside its facility. Four 138” screens consisting of nine-46” HD monitors, two in the Center’s Registration Hall, and one in Building A entry and Building B entry. Additionally, the GWCC has a four-screen wall located above the escalator from the Red Parking Deck.

Specifications
Dimensions1920 x 1080 pixels 96 dpi
File type for static advertising:.jpg, .bmp, .pdf
File type for video:.wmv

Internal Monitors

GWCC-monitors

The GWCC currently has 17 single monitor locations throughout the facility. The following pages identify each monitor location and screen size.

Specifications
Dimensions1920 x 1080 pixels 96 dpi
File type for static advertising:.jpg, .pdf
File type for video:.wmv
*Video cost is the same as still image @ 10 seconds. Video longer than 10 seconds will be charged extra depending on length. There is an additional charge for changes.

Interactive Kiosks

The GWCC currently has seven interactive kiosks located in high-traffic common space. Each kiosk has a 42" touch screen and a 52" top screen. The screens are designed and programed to provide guest information. Information includes:

  • Way finding
  • Free phone charging
  • Internal concessions
  • Show information
  • Show floor plans
  • Exhibitor information
  • Branding & sponsorship opportunities
  • Photo booth
  • Ability to send content to Smart Phones
  • Airport information
  • Transportation options
  • Local restaurant locations
  • Surrounding attractions
  • Atlanta shopping and nightlife
  • And much more
Specifications
Dimensions1366 x 768 pixels 96 dpi
File type for static advertising:.jpg.bmp, .eps
File type for video:.wmv, mp4

Charging Stations

Charging-Stations

The GWCC currently has four 10-cord permanent charging stations located in the venue.

Opportunities includes:
  • 120 seconds of show-exclusive content on 52" screen.
  • Free phone charging
  • Static sponsorship on pedestal
Specifications
Dimensions1366 x 768pixels96 dpi
File type for static advertising:.jpg, .bmp, .eps
File type for video:.wmv, mp4