‘Early Bird’ 3-Day General Admission & VIP Tickets On Sale September 20
13th 420 Fest is April 21-23, 2017 at Atlanta’s Centennial Olympic Park
ATLANTA, Sept. 20, 2016 – SweetWater Brewing Co. and Happy Ending Productions announce Widespread Panic and Trey Anastasio Band will headline the 13th SweetWater 420 Fest April 21-23, 2017. A 420 Fest first, Widespread Panic will take the stage two nights, playing four sets, and Trey Anastasio Band will perform two sets headlining one night. ‘Early
Bird’ 3-Day General Admission and VIP tickets go on sale Tuesday, September 20, at 10 a.m. EST at www.sweetwater420fest.com.
420 Fest lineup features Slightly Stoopid, Trombone Shorty & Orleans Avenue, Dark Star Orchestra, Anders Osborne, Twiddle, Sister Sparrow & The Dirty Birds and Hip Abduction with more headliners and 45 + musical and comedian talent to be announced January 2017.
420 Fest patrons can expect a jam-packed musical lineup of talent spanning jam, rock, alternative, hip hop and EDM, performing on four stages throughout Centennial Olympic Park. 420 Fest signature experiences will return, including tasting rare beers and interacting with brewers in the SweetWater Experience Tent. Live comedy acts and regional up-and-coming musical acts will perform on the Lyrics & Laughter stage, and the fest will bring back patron favorite food trucks, crafts, artists, 420 Disco and Planet 420 environmental, non-profit village.
3-Day General Admission pricing remains unchanged from 420 Fest 2016 with pricing starting at $89. 3-Day VIP pricing starts at $243. Ticket pricing and details found here.
“The fine folks at SweetWater Brew and I have worked together to create a lineup that parallels their patrons’ tastes, and offering extended sets with double sets over two nights by Widespread Panic and two sets by Trey Anastasio Band,” says Jennifer Bensch, president of Happy Ending Productions. “We’re rounding out the rest of the talent for this year’s fest, and we promise the lineup will blow fans away.”
420 Fest will continue its eco-friendly focus with waste diversion, compost creation, Planet 420 environmental village, charitable donations and recyclable cups. In total, 420 Fest has diverted close to 100,000 lbs. from landfills by recycling, created 55,000 lbs. of compost, and donated
$76,000 to charities from the 420 Fest Gas South Corn Hole Challenge.
SweetWater 420 Festival is produced by Happy Ending Productions, offering promotion, production, and event operations and logistics management. Happy Ending Productions’ client list includes Camp Bisco, Counterpoint, Bonnaroo, Hookahville, and tour support for Phish, The Rolling Stones, ACDC and more.
About SweetWater 420 Festival
SweetWater 420 Fest returns to Atlanta’s Centennial Olympic Park, April 21-23, 2017 with four stages hosting a varied lineup of jam, rock, alternative, hip hop, EDM, local artists and comedians. SweetWater Experience will serve unique craft beer samplings, Planet 420 will teach eco-friendly tips while celebrating Earth Day, Lyrics & Laugher will keep you laughing and 420 Disco will keep the party going. For all details and to purchase tickets
visit www.sweetwater420festival.com. Follow on Twitter/Instagram at @420Fest or on Facebook at facebook.com/420fest
About SweetWater Brewing Company
Living by the motto “Don’t Float the Mainstream,” SweetWater Brewery has been blazing its own path in craft beer throughout the Southeast since its inception in 1997. With a brewer calling the shots, quality of beer—and life—are always most important in crafting a lineup of lip-smackin’ brews. Widely known for its flagship 420 Extra Pale Ale, SweetWater also serves up an ever- evolving Catch & Release seasonal lineup of brews and an offbeat, one-off Dank Tank series.
SweetWater invites folks to join them for tours and tastings of their Atlanta brewery every Wednesday through Sunday. Visit www.sweetwaterbrew.com for more info about SweetWater, or hang out with your social thang out by following SweetWater on Twitter/Instagram
@sweetwaterbrew, or on Facebook at facebook.com/sweetwaterbrew.